Rapid Innovation Engine
THE CLIENT
Datacom
THE CHALLENGE
Datacom needed campaign assets that clearly communicated speed and value in a highly competitive digital space. The challenge was to design an infographic and display banners that felt dynamic and impactful, while staying true to Datacom’s established brand colours and visual identity.
THE SOLUTION
A bold, motion-inspired visual approach was used to bring the idea of speed to life. Racing elements such as checkered lines and racecar imagery reinforced rapid delivery, while Datacom’s brand colours kept the design consistent and credible. The final infographic and display banners were clear, energetic, and built to drive engagement.
SERVICES PROVIDED
Campaign Visual Direction | Infographic Design | Digital Display Design | Illustrations